Why did Google Plus fail?

Google plus history

In the end, many of us have used it to share some news from time to time (when we remembered), or we have linked it to other applications so that it is published automatically, without even accessing it directly.

It is true that it is easy to talk in the past, and that there are many who are putting it green. That is not the intention, far from it. It is not pleasant to talk about products that fail, in which a lot has been invested (money, time, effort and illusion of many people).

API stands for Application Programming Interfaces, which are basically a set of computer functions and protocols so that developers can create programs without having to write code from scratch.

What happened to Google+ social networks?

Today, April 2, Google will say goodbye forever to a service that did not have the expected acceptance. We are talking about its social network Google Plus. The closure of this social network implies the deletion of events created there, such as publications and all other content that is part of this virtual circle.

What are the main features of Google+?

The main feature of google plus is the circles that allow the network to be segmented into closed groups according to the interests of each user. Google+ Circles give users greater and finer control over what they share on the network and with whom they share it.

What happened to Google?

In early October, Google confirmed the closure of Google+ after discovering a vulnerability that exposed the personal data of “hundreds of thousands of users” who used the platform between 2015 and March 2018. In response, the company reported that Google+ would come to an end in August 2019.

Read more  Does WARN Act apply to part time employees?

Google plus features

On April 2, accounts will begin to be closed and their content removed. The removal process will span a few months, so it is possible that the content will be available for longer than the announced date.

When a door closes, a window opens. It may be that with dedication and effort your business managed to create an important community in this social network. In that case, your goal should be to perform all possible actions to encourage the transfer of followers to other social profiles of your company: email marketing, publications in social networks, blog articles, etc.

It is common to find a company on all social networks. But… Do you really need to be on all of them? Is it worth having abandoned social profiles? Are we willing to give an unattractive image because of an inefficient management of our social networks?

So, the first step should be to study the company’s business lines and the objective of being on social networks: brand image, reputation management, customer service, community building, SEO support, sales generation, brand positioning, etc. This exercise will help us to order from highest to lowest the most interesting social networks for our business.

What is Google Plus and what is it for and how does it work?

Google+ is a social network that, like any other, allows you to interact with people and companies. However, Google itself does not call it a social network but a social layer. … This platform has the ability to combine social interaction with many other services in a cross-cutting manner.

How do I use Google+?

How to start using Google+? To log in, you need permission from another user. Once inside, anyone can grant invitations. A Gmail account is required to use Google+.

Read more  Why does UPS not show detailed tracking?

What are the 9 Google circles?

You can sort your circles in different ways, by first name, last name, relevance (users who interact with you the most) by their recent updates (the most active in publications will appear here) by the name of your own circles or by users who do not yet use Google+.

Google calendar

This real-time collaborative work tool seduced many professionals upon its arrival as a simple yet effective solution. It was possible to talk and share documentation with users, all from the browser. It ended up closing in 2010 and is still present in Docs.

The Internet video giant has also had its ups and downs with some tools or extensions such as YouTube Red or YouTube Gaming, a subscription model that did not attract many users. The main problem was that it tried to go from offering EVERYTHING for free to being paid.

What are the main features of Pinterest?

Pinterest is a platform that allows users to create and manage, in themed personal pinboards, collections of images such as events, interests, hobbies and more. Users can search for other pinboards, “repin” images for their own collections.

What replaces Google+?

Google Currents, the social network that replaces the corporate Google+.

Why doesn’t Google work?

Solve errors in the Google app

As we have indicated, this type of errors has to do with updates, so the solution goes through them. … The quick summary is that we have to delete the data or uninstall the updates of the Google app or Android System WebView to make them work again.

Google currents

Ping, Bebo, Digg, Vine or MySpace have also disappeared. Knowing how everything can change from one day to the next, is it safer to opt for a strategy on the “classic” platforms, or is it positive to bet on promoting your business on new social networks?

Read more  How do I report CQC abuse?

When Instagram managed to regain its lost luster against Snapchat, its strategy was quick and effective: to offer its usual audience the same service as Snapchat (sharing video stories that would disappear after 24 hours and applying filters to them).

The symmetrical or asymmetrical social network model does not matter much at the brand level, as it is more important to build a follower base than to follow other accounts, generally few and far between and anecdotal.

Selling on social media is more than just advertising: it is giving the option of a direct purchase and saving intermediate steps, as well as appealing to the impulse to pay for something as soon as you see it in a photo or video.

It is said that for every euro/dollar invested in social media, you get a return of 5. This mathematical rule may not work equally on all platforms, nor in all phases of a company, but selling through social networks is more than a trend: it is one more facet of an omnichannel integration in e-commerce.